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Where To Buy TAG Heuer Watches The Cheapest in 2024? (Cheapest Country & Place, Discount, Tax Refund)

Where To Buy TAG Heuer Watches The Cheapest in 2024? (Cheapest Country & Place, Discount, Tax Refund)

    Most famous for its long relationship with motorsports, TAG Heuer is favored for its racing pedigree. If you’re searching for bold timepieces designed to turn heads, TAG Heuer is the watchmaking brand for you. Among the TAG Heuer men’s and women’s watches for sale, you will find TAG Heuer sale models from some of their most popular series, including Aquaracer, Carrera, Formula 1, Grand Carrera, Link, Monaco, SLR, and professional sports. Where is the cheapest place to buy Tag Heuer watches? Which is the best country to buy Tag Heuer watches? How to get tax refund in Europe? How to get tax-free TAG Heuer Watches in USA? Is TAG Heuer worth buying? Do TAG Heuer have resale value? In this guide, I will help you to find the cheapest place to buy luxury watches.


The Cheapest Country to Buy TAG Heuer Watches Online

The price of a TAG Heuer watch varies by country, as currency exchange rates, current prices, VAT, taxes and other factors have an impact on the cost of a luxury watch. Next, let's take a look at the cost comparison of TAG Heuer watch in the UK, US, Europe, Canada, Australia, China, Japan, South Africa and Singapore. In this comparison, I'll calculate the price difference for currency exchange, sales tax, and VAT refund amounts.

For example, we will look at the price of TAG HEUER LINK Quartz Watch - Diameter 32 mm WBC131E. BA0649. The bracelet of the link watch offers the most comfortable TAG bracelet yet, while being a sophisticated and stylish watch choice. Pricing and exchange rates are as of October 25. 2024.

Country & RegionLocal PriceUSD Equivalent PriceGeneral VAT Rates

United States



0%-9.55%(Sales Tax-different states vary)

United Kingdom









Finland€ 2750$2737.1224%




Consumption tax: 10%

AustraliaAU$4,150$2653.55Goods and services tax: 10%




Combined federal and provincial/territorial sales taxes range from 5% to 15%.




13, 9, or 6% depending on the types of goods and services.




There is no VAT or sales tax in Hong Kong

Taiwan(China)NT$ 94200$2918.715%
SingaporeSG$4050$2860.73Goods and services tax: 7%
MalaysiaMYR11700$2473.056% GST
South AfricaR 52100$2862.88Around 15%
  • What is VAT?

   The value-added tax (VAT) along with the goods and services tax (GST) is a consumption tax, which means it is paid by the private consumer. It is not a revenue tax. While over 160 countries use a value-added tax, it is most common in the European Union. It can be labelled VAT, TVA, IVA, moms, MwST, and a few others depending on each country.

  • Vat Tax Refund

It is a tax on consumption rather than income, and it ranges from 5-25%. If you pay this tax when shopping abroad, you can often get your money back after you've returned home, since travelers are typically entitled to a refund for the VAT portion of prices for goods.


As you can see from the table above, if you are going to buy a TAG Heuer watch, then you should definitely purchase the it in Japan and Malaysia. The prices of TAG Heuer watches there are the lowest.

Besides, due to VAT refund, you can enjoy low TAG Heuer prices at Eroupe too. If you are a visitor and normally reside outside of the UK, European Union, you may be entitled to a high VAT refund. The most expensive country to buy TAG Heuer is China!


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Eligibility for a VAT refund in Europe

First of all, to qualify for this refund, you need to be:

  • Older than 16 years old;

  • A non-EU citizen (British citizens are now applicable for this VAT refund as the UK is no longer part of the EU);

  • You cannot be in EU for longer than six months;

  • You need to spend more than €100.01 in a single store, in a single day.

It is worth noting that this system is available in all EU countries. However, the UK government has recently removed the VAT refund system in the UK, so this does not apply if you are buying any luxury goods in London.

Get tax-free and tax-refund TAG Heuer Watches in USA

When shopping in the United States, the listed price of the merchant does not include sales tax (Sales Tax), which will only be calculated at the time of Checkout. Different states in the United States have different laws, and each state has a different sales tax. 

  • States with no sales tax

 There are five states with no state sales tax at all: Alaska, Delaware, Montana, New Hampshire and Oregon.You can visit those states and check if the official store has the Coach item you desire.

  • States with tax refund

There are two states that have a tax refund program for tourists, they're Louisana and Texas. You can claim the sales tax back after shopping. There are rules of course and processes that you need to go follow. 


Is TAG Heuer Swiss Made?

All TAG Heuer automatic movements are made in Switzerland and must meet extremely strict criteria for precision before they make it onto your wrist. Their high frequency ensures excellent mechanical precision. A number of TAG Heuer automatic movements are awarded an Official Swiss Chronometer Control (C.O.S.C.) Certificate, the ultimate recognition of precision and reliability.

Is TAG Heuer considered luxury?

TAG Heuer is one of the world's leading luxury watch brands, offering a strong history of innovation, deep connections with sports timing and automobile racing, and more recently, a series of groundbreaking developments in the field of ultra-fast mechanical chronographs, an innovative tourbillon watch priced under $20,000, and the launch of a luxury smartwatch.

Are TAG Heuer watches high quality?

TAG Heuer is synonymous with quality. TAG Heuer watches are bold and daring. Each piece is cleverly made to stand out, with captivating wristwear that incorporates fine craftsmanship with a touch of showmanship. The company has been creating durable and technically-complex pieces since 1860, and its watches have been used everywhere from land and water to space.

Through sparking a dialogue between heritage and innovation, TAG Heuer watches blend luxury and high performance. TAG Heuer's exceptional timepieces express the very essence of Swiss watchmaking expertise, combining high standards and excellent know-how.


Is TAG Heuer worth buying?

Investing in a TAG Heuer timepiece could definitely be a good idea. They make great mechanical watches, quartz watches, some highly precise chronographs, and even tourbillon watches.

These remarkable watches are really worth the price firstly because of the exquisite workmanship and secondly, because their resale value can increase over time.

TAG Heuer can be a good first choice for a first-time high-end watch purchase, especially with the younger, hipper crowd. 

Is TAG Heuer better than Tissot?

Tissot has a knack for versatile selection, precise movement and innovative watches at affordable prices. But, Tag Heuer is the leader when it comes to high-precision sports timepieces with better resale value. Tissot may not compete with Tag Heuer on quality, but the brand is a strong one.

Do TAG Heuer have resale value?

Some brands, on average, maintain a higher percentage of their original value if sold on the pre-owned marketplace. Rolex and Patek Philippe are two brands that have excellent resale value. Lower market brands such as TAG Heuer and Hublot do not hold their value as well as Rolex or Patek.


The Cheapest Place to Buy TAG Heuer Watches Online

1. Mr Porter

MR PORTER is a destination of discovery for men – a place to be inspired, to find connection and to explore all aspects of a stylish life. With a selection of more than 500 of the world's most sought-after brands, they're on a mission to provide men with everything they need to look their best, and through their content and community offering they're helping them to feel their best, too. You can find TAG Heuer CARRERA, Aquaracer, FORMULA 1 here.


TAG Heuer Watches Prices: $1300-$5750

Coupon or Discount: 

- Sign up at MR PORTER to get 10% off your order.

-Free standard delivery to United States. 

Extrabux Cash Back: up to 8% Extrabux cash back

2. Mayors

In 1910, Mayors opened its first doors to connoisseurs of fine jewelry and elegant timepieces. Offering an unparalleled selection with first-class service, the humble jeweler quickly became renowned as the destination for quality and craftsmanship. Today, Mayors has 14 stores across Florida and Georgia showcasing iconic brands from around the world. 

At Mayors, they bring you a broad selection of TAG watches to make sure you find the perfect fit for you, including TAG Heuer CARRERA, Aquaracer, FORMULA 1,  Monaco, LINK, CONNECTED.


TAG Heuer Watches Prices: $1400-$7450

Coupon or Discount: 

-Free shipping on your order.

-SIGN UP AND GET $100 OFF YOUR FIRST ORDER (Minimum spend $1000)

Extrabux Cash Back: 4-5% Extrabux cash back

3. Watch Warehouse

At Watch Warehouse, they provide not only the most exceptional collection of luxury watches, fine jewelry, collector pens, and a range of gifts for every style and occasion, but also a degree of customer service and integrity that is truly unmatched in the industry. 

Shop TAG Heuer Watches for Sale at Watch Warehouse. A Swiss watch is an investment in quality. With TAG Heuer sale, you can enjoy meticulous Swiss craftsmanship for less! 


TAG Heuer Watches Prices: $1145-$6999

Coupon or Discount: 


-Up to 30% selected TAG Heuer waches.

-Spend $700 or more, get a free gift.

Extrabux Cash Back: up to 5-6% Extrabux cash back

4. Saks Fifth Avenue

Saks Fifth Avenue is the premier destination for luxury fashion, driven by a mission to help customers express themselves through relevant and inspiring style. Since inception in 1924, they have delivered one-of-a-kind shopping experiences, featuring an expertly curated assortment of fashion and highly personalized customer service. 

Their unique approach combines an emphasis on the digital customer experience with a strong connection to a network of 41 extraordinary stores across North America for seamless, all-channel shopping. Shop TAG Heuer watches and accessories here.


TAG Heuer Watches Prices: $460-$7450

Coupon or Discount: 

-Free shipping & free return.

-Create an account and get 10% off your next purchase with code ACCOUNTSF.

- $35-$900 Digital Gift Card with Code OCTGIFTSF

-Enter for a Chance to Win a $1,500 Gift Card.

Extrabux Cash Back: 2.5-3% Extrabux cash back

5. Crown & Caliber

An exclusively online marketplace for pre-owned luxury watches, Crown & Caliber is dedicated to taking the fear and skepticism out of the watch buying & selling process. They'll help you find something new for your wrist or help you leave behind something that you just aren't that into anymore.

They are extremely proud to be the No. 1 online marketplace for buyers and sellers of luxury pre-owned watches. Browse through Crown & Caliber's collection of exceptional used TAG Heuer watches for sale, and race ahead with style today.


Source:Crown &

TAG Heuer Watches Prices: $2175-$18900

Coupon or Discount: 

-Sign up to get $150 off.

-Free shipping & Free return.

Extrabux Cash Back: 0.8-1% cashback

6. The Luxury Closet

Based out of Dubai and founded in 2011, The Luxury Closet is a leading online boutique for buying and selling new and pre-loved luxury items like handbags, clothes, watches and jewelry. With more than 40,000 unique items as part of thier selection, they feature top luxury brands such as Chanel, Louis Vuitton, Dior, Cartier, Rolex, Tiffany and more. Discover secondhand TAG Heuer watches here, including iconic styles like Carrera, Aquaracer and Formula 1. They accept items and deliver globally.


Prices: $610-$12975

Coupon or Discount:

-up to 25% off secondhand TAG Heuer watches.

-Flat S100 Discount on selected items. Use Code: TLC100

-$100 OFF when you spend $1200 or more. Use Code: 1000FF. Offer valid on this collection only.

Extrabux Cash Back: 6-7% Extrabux cash back

Sign up at Extrabux, then you can enjoy up to 8% cashback on your TAG Heuer watches order! 

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