
Labubu Big into Energy (V3) Real vs. Fake Guide 2025: How Can I Tell If It Is Original?
Labubu is really the most popular IP in Pop Mart recently.With their irresistibly cute appearance and quirky charm,these dolls and keychains have become the must-have collectible, flying off shelves and dominating online markets.After months and months of anticipation, Pop Mart is launching the third edition of the beloved Labubu series on 25 April 2025. Named The Monsters Big Into Energy Series.As this new wave gains popularity, fake versions have picked up the pace too, with some closely mimicking the printing quality, color shades, and overall packaging.How to tell if Big Into Energy Labubu is real or fake?In this guide,I'll share key tips to help you identify real versus fake Labubu and protect your growing collection.If suspiciously low prices have tempted you or you worry about getting duped on the secondary market, this guide is here to help!
What is Labubu V3?
Labubu V3, also known as "The Monsters Big Into Energy" series, is the third iteration of the popular Labubu collectible plush toy line by POPMART.The V3 series, in particular, features vibrant colors, glittery eyes, and a tie-dye effect, making them highly sought after by collectors. Each figure is rendered in a one-of-a-kind tie-dye design, which means no two are exactly alike. Tonal gradient glitter eyes, a single-coloured tooth, two-toned ears and matching toenails and nose complete each look. A tonal ring clasp offers playful practicality for either accessorising bags or attaching keys and such.
Seemingly softer and furrier than previous versions, each brighter and bolder V3 Labubu stands at 17 cm tall. While she similarly features posable heads, arms and feet, the magic lies in her novel kaleidoscopic finish.

Available in blind boxes, the Big Into Energy series sees six regular designs comprising Love (red), Happiness (orange), Loyalty (pink and yellow), Serenity (green), Hope (blue) and Luck (purple),and each embodying a different energy:
Love – A warm-toned Labubu radiating affection.
Happiness – A cheerful peach-colored Labubu spreading joy.
Loyalty – A pink-to-yellow gradient Labubu representing steadfastness.
Serenity – A calming green Labubu promoting peace.
Hope – A serene blue Labubu symbolizing optimism.
Luck – A charming purple Labubu bringing good fortune.

For the lucky few, the secret ID comes in grey fur with dazzling rainbow-gradient eyes flecked with glitter. It also boasts rainbow-coloured teeth, along with a black nose and toenails.There’s a 1:6 chance for getting regular editions and just 1:72 chance of pulling the elusive secret edition.
Key Features of Labubu V3:
The v3 series introduces a vibrant tie-dye-like gradient color scheme on the Labubu plushies.
Each figure features a unique tie-dye pattern, meaning no two are exactly alike.
The inclusion of a keychain allows for easy attachment to bags and personal items.
The coat of the Labubu V3 figures is longer and furrier than previous versions.
Where to Buy Authentic Labubu?
The best (and most stress-free) way to buy an authentic Labubu would be to purchase one from Pop Mart itself, whether that's at one of their flagship locations or their official online storefront or POP MART App (iOS;Android). Though, as stated before, it's rather hard to do so, as they tend to sell out in record speed.
You can also shop directly from these trusted online retailers aned reselling marketplaces,such as:
Pop Mart's Aliexpress store (up to 10.5% super cash back)
StockX (up to 2% super cash back)
Look for resellers with positive ratings and reviews from users, and those with a “Preferred Seller” status — just to make sure you’re more likely to get an authentic Labubu. Just expect the price to be on the higher side since you’re not buying directly from Pop Mart.
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How to Spot Fake Labubu V3?
To determine if your Labubu "Big Into Energy" is real, you'll need to check for several key details.
1. The Packaging and Printing
1) Official Labubu packaging should feature a matte finish with muted colorways, as seen on Pop Mart’s website. Fake boxes often feature tones that are too bright for authentic Labubus.
2) Authentic Labubu boxes tend to be thicker, and have noticeably better quality printing and material. Fake boxes use thinner materials, and you might even notice the different layers peeling away!
3) Genuine Labubu figures have a rainbow stripe holographic effect on the "Big Into Energy" title, while fakes may have a generic rainbow effect.


4) The real Labubu on the cover has a noticeable embossed texture (especially check the arm and body seams, and the heel fur area).The fake Labubu on the cover is printed completely flat, no texture.
5) The print on the box, including the Pop Mart logo and the Labubu image, should be clear and vibrant on the real version. Fakes often have a faded or blurry print.

2. Scan the QR Code
The best way to confirm your Labubu is real is by authenticating it using the QR code located on the back of the box.All official Labubu figures from Pop Mart come with a scannable QR code. If your figure doesn’t have one, or the code leads nowhere — it’s a red flag.
Once the QR code is scanned, you should be taken to Pop Mart’s official website. Make sure the URL ends with “.com” — some scammers can replicate the official site’s domain to make it look like you’re in the clear. Press the anti-counterfeit verification and enter your four-digit code. Once you’ve verified your Labubu with Pop Mart, it’s safe to say you have the real deal.

3. The Seal Packaging
1) The foil packaging for the authentic one has a matte finish that feels higher quality and gives off that premium vibe. It’s sturdy and protects the collectible well.The fake foil is glossy and cheap-looking, with a flimsy feel. It lacks the durability and finish you’d expect from authentic packaging.

2) Inside the foil packaging of real comes with Pop Mart logo stamping embossed across the foil. It’s easy to spot under light and adds an extra layer of authenticity.The foil is completely plain with no logo, often thinner and more reflective on the fake one. It looks like generic packaging with zero branding effort.

4. The ID Card
1) Real Labubu keychains and dolls come with a well-printed identity card in pastel tones and a desiccant packet with dark, clear logos. Fakes often lack these inclusions or have blurry and low-quality prints.The color on the fake card is more yellow definitely.

2) The authentic ID card has a lighter color, a thick font, and a three-dimensional feel. Fakes have a darker color and a thinner font.
3) The back of the real card shows a feather-like texture when light hits it, adding depth and a premium finish. The surface of fake looks cheap and lacks the layered detailing seen on real cards.
5. The Face and Teeth
1) Authentic Labubu toys have bright eyes and teeth, a frosted appearance. Fakes might have darker eyes and teeth, a less frosted appearance.
2) The face of the real Labubu has a pale, peachy color. If you notice any vibrant shades of orange, pink, or yellow, this is a good indicator that it's a fraud.
3) Real Labubus have exactly nine teeth that may vary in shape or size,with clear gaps between each tooth, as opposed to imitations with eight or 10.

6. The Figure Quality
An authentic Labubu features soft, fluffy fur with intricate stitching that seamlessly integrates into the vinyl doll. In contrast, counterfeit versions typically use cheap materials and rough fur.

7. The Feet
1) Authentic Labubu toys have a clear PopMart logo and artist's name engraved on the foot. The engraving should be clean and precise. Fakes may have a rough or smudged logo or lack the engraving altogether.
2) Authentic Labubu’s feet can turn 360 degrees.Meanwhile, fake Labubus often have their feet glued in place; I’ve even noticed some with feet of different sizes!
3) The feet should be made of the same material as its face, with a consistent colour throughout.

4) More recent editions of Labubus (as early as 2024 releases) have a seal on the right foot only detectable by UV lighting. Under such lighting, you should see a silhouette of the version of Labubu you received.

8. The Keychain Straps
Real one blends smoothly with the overall design. The font is clean, and the material feels high-quality.The text may look similar on the fake, but the material is usually thinner and cheaper in feel.


9. The Price
Labubu prices fluctuate depending on rarity and market demand.Be wary of prices that are significantly lower than the standard price, as this could indicate a fake. Always check the seller’s social media presence, product photos, and customer reviews before purchasing.
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