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Shiseido Skincare & Makeup Sale

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Powerful sun protection in a comfortable lotion formula that turns invisible on any skin tone. Features WetForce technology

Shiseido Ultimate Sun Protection Lotion WetForce SPF 50+ Sunscreen

Powerful sun protection in a comfortable lotion formula that turns invisible on any skin tone. Features WetForce technology, which provides the skin a protective veil that becomes stronger as it comes into contact with water or perspiration.* Ideal for outdoor activities and sports, it provides high sun protection, yet is comfortable and gentle on the skin. For use on face and body.

For all Skin Types. Dermatologist-tested. Ophthalmologist-tested. Non-Comedogenic.

Water Resistant 80 Minutes

During Application:

  • 96% said formula blends quickly into skin

After Application

  • 95% said formula has an invisible finish

  • 94% said formula was non-sticky

    • (Tested by 103 women applied on face)

HOW TO USE

Apply liberally to face and neck. Reducing the quantity of application will lower the level of sunscreen protection significantly. Product can be applied over and under makeup.


KEY INGREDIENTS

  • WetForce technology- your sunscreen’s protective veil becomes stronger as it comes into contact with water or perspiration*. Protects against UV rays.

  • *To activate WetForce technology, expose the applied area to water for 15 minutes or perspiration for 30 minutes.


Key Ingredients

What is WetForce Technology? 

Negative ions in the formula combine with positive ions in the perspiration and water to create an additional layer of invisible sun protection. As you continue to sweat and get wet, the sunscreen becomes more effective without a trace of white.*

*Ultimate Lotion: To active WetForce Technology, expose the applied area to water for 15 minutes or perspiration for 30 minutes.

*Ultimate Lotion: To active WetForce Technology

Two days ago67

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