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Brand: Amacom
Model #: 9780814473740
UPC: 9780814473740
ISBN: 9780814473740
Master Certified Coach Hayden describes a customizable 28-day program designed to help professional services businesses to locate, land, and keep new clients. Following the model of a cookbook, the program allows business owners to select from a variety of "ingredients" for success. The second edition features a stronger emphasis on relationship marketing and discusses some of the latest Internet marketing strategies. Annotation )2007 Book News, Inc., Portland, OR (booknews.com)
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